Optimise store layouts, product offerings, and marketing strategies within your Collective.
By collecting and analysing spaces data in real-time, Collectives can gain valuable insights into customer behaviour, preferences, and shopping patterns. This information can then be used to optimise the layout and design of the certain stores, as well as inform marketing and promotional strategies.
One key area where real-time analytics can have a significant impact is in the design of store spaces. By tracking customer traffic patterns throughout the store, retailers can identify which areas are the most popular and which are less frequented. With Collectives this information can then be used to optimise the placement of products, displays, and promotional materials in order to drive sales and increase foot traffic.
Our platform - Collectives also allows retailers to track customer interactions for specific products and displays, providing a detailed understanding of how customers interact with products, which can be used to optimise product placement, pricing, and promotional strategies to maximise sales and revenue.